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the all new lt. you are its limit.
You don’t mess with the winningest rig in the history of enduro, because the SB160 is a true legend. Instead of wasting time trying to build a "replacement," you go for total reinvention, and you don't rest until you unlock a whole new code. Sixfinity is the way.
OUR BRANDS
YETI CYCLES | IBIS CYCLES | INDUSTRY NINE | WE ARE ONE
Whether in your backyard with friends, or in far-off places with unknown characters, our bikes let you enjoy riding worry-free. The cold beer is up to you.
RACE
UNBRIDLED SPEED
RIP
DOWN TO FUN
Behind the brands
YETI CYCLES
Ever Since the brand was founded in 1985, Yeti Cycles, has been 'ride driven; focusing onconstructing bikes that outperform the competition between the tape on the race trackand out on the trail. Multiple World Championship titles and a philosophy to build bikesthat everyone at the ride-focused, Colorado, Factory wants to ride means they're unrivalledwhether you RIP or RACE.
IBIS CYCLES
On April Fools day of 1981, Scot Nicol “hung up his shingle” on a funky little shop a few miles east of Mendocino California. On that day, Ibis was started without money and without a plan. Today we’re located in Santa Cruz with40(or so) people working at Ibis. Our 5 owners all work full time for the company. Hans Heim is our CEO, Tom Morgan is our president, Colin Hughes leads our engineering department, Roxy Lo is our designer and Scot tries to stay out of the way.
TWO BRANDS, ONE ROOF.
We Are One & Industry Nine. Two Brands. One Standard. That's not a tagline — it's the operating principle behind every wheel that leaves our shop.
Industry Nine has been anodizing & machining hubs, spokes, and drive systems in Asheville, NC since 2004. WR1 has been hand-laying carbon rims under one roof in Kamloops, BC since 2017. We acquired WAO in 2024 because we saw ourselves in them. The same obsession with process, the same refusal to outsource what matters, the same belief that where and how something is made determines what it actually is. This is our RELENTLESS CRAFT.
switch infinity.
redefining infinity
Yeti Cycles Switch Infinity is a versatile four-bar system that easily adapts to different travel platforms. The system can achieve a myriad of kinematics depending on the desired ride characteristics. The Switch Infinity system can control ride characteristics more precisely than other suspension designs because of the linear path of the main pivot.
Rest easy matt o.
A tribute to our friend.